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You are here: Marketing Our Island > Social Media & Digital Marketing Support > Digital Marketing Support

Digital Marketing Support

Digital marketing is an important to tool to use in 2022 as it connects businesses with their customers when they are online, through social media, email, Google and much more. 

Alison Teare from Simply Marketing and Jessica Le Merle from Afundi have provided ample guidance on the importance of online marketing, and why online booking is essential for your tourism business.

How to Attract Your Ideal Customer Online
Why Online Booking is Important

How to Attract Your Ideal Customer Online

Have you ever stopped to think about who you want using your business? Not everyone makes the ideal customer, but there are plenty of ways to ensure you attract a more desirable audience. 

Alison Teare from Simply Marketing provides tips on how to attract the ideal online customer for your tourism business.

Click here for guidance document.


Why Online Booking is Important

With demand in travel and experience increasing, it's more important than ever to have online booking. Why? It provides customers the opportunity to book 24/7, they can have comfort and peace of mind knowing they've planned ahead, and as a business you can forecast sales and plan ahead yourself.

Jessica Le Merle from Afundi provides tips on how to move to online booking and why it's important for your business.

Click here for guidance document.

Useful Links & Documents

  1. How to use email marketing

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  1. Visit Isle of Man Marketing Team

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