A key action in the Visit Isle of Man Strategic Plan to 2023 was a focus on developing partnerships and increasing engagement with on-Island tourism businesses. To help inform this process, the Agency launched a ‘Trade Engagement Survey’ in November 2020 and laucnhed it again in December 2021 to encourage industry to provide insight on the Visit Agency's current communications.
The most recent survey was to help inform and put in place more relevant communications and support for the sector post Covid-19. It sought to understand preferable content and methods of communication, understand what tourism training has benefited businesses and gauge interest in future initiatives.
To see the results of the 2020 survey, click here.
To see the results of the 2021/22 survey, click here.
